English
Alternative spellings
brick and mortar
brick-and-mortar
bricks-and-mortar
Noun
en-noun|sg=bricks and mortar|-
- Buildings and property for the conduct of business, particularly in the sale of retail goods to the general public. Used to contrast an internet-based sales operation that lacks customer-oriented store fronts and a "traditional" one for which most capital investment might be in the building infrastructure.
#:Quotations
#:*"E-commerce is not the kiss of death for big, traditional brick-and-mortar business." - Judy Kong (2000), in a report on the ICE Conference. "Non Traditional Clicks and Mortar Businesses:(Dinosaurs) Learn to Fly". Retrieved 2005-03-05.
|